Elonex News

Liberty Stadium Big Screen Goes Live with Euro 2016 Good Luck Messages

July 6, 2016

A brand new, large format Elonex digital screen at the Liberty Stadium, Swansea has gone live today broadcasting good luck messages to the Wales football team, as they prepare for a historic clash with Portugal in the Semi-Final of Euro 2016.
As Chris Coleman and his team get ready for the biggest ever night in Welsh football, the Elonex big screen was turned on ahead of schedule to join in with the good luck messages currently being seen across the nation.

The new screen, which measures an unmissable 32 square metres, has been installed by Elonex to create a main focal point for the thousands who visit the Liberty Stadium each year, and will broadcast fully animated and high definition content to promote forthcoming fixtures and events, convey public information and to provide businesses with innovative digital advertising opportunities.

Businesses in the local area are already planning to take full advantage of the new screen, and are busy booking advertising campaigns in time for the first home fixtures of the new Football and Rugby Union seasons, when the Liberty Stadium will again play host to both Swansea City and the Ospreys.
Commenting on the big screen going live today, Andrew Davies, General Manager at the Liberty Stadium said: “We are delighted with the new screen being operational in time for tonight’s big game in Lyon. Since its installation commenced, the screen has quickly become a talking point and has attracted lots of very positive attention. Today’s use of broadcast is really helping to demonstrate the screen’s advertising potential, whilst of course sending our very best wishes to the Wales team in the Semi-Final.”

Elonex is the Official Digital Visual Technology Partner to the Liberty Stadium, and recently signed a ten-year agreement which will see the very latest in digital display technology being made available at the one of the UK’s leading multi-purpose arenas.
Elonex is a market leader in sports stadium and major entertainment arena digital display technology, and its partnership at the Liberty Stadium follows deals at similar venues including Warwickshire County Cricket Club, the Barclaycard Arena in Birmingham and Northampton Saints Rugby Club.