Premier league football club, Aston Villa has announced the launch of its new home kit for the 2014/15 season, and commenced the countdown to when fans get their hands on it with a high impact campaign at One Outdoor Media’s West Midlands Gateway location. ‘Suit Up Birmingham’ heralded the arrival of the new kit and Europe’s largest outdoor digital site, based at the busy M6/M5 Interchange, left no one in doubt of what to look forward to!