Capture the attention of high-value consumers in premium settings by advertising on a unique network of digital screens located at ski lift stations in the breathtaking French Alps. These high-traffic locations offer unparalleled visibility, engaging skiers and snowboarders as they wait for their lift – creating the perfect opportunity to showcase your brand in an environment where leisure, luxury, and adventure converge.

Premium DOOH advertising in the French Alps

A unique, dynamic and premium advertising network designed for brands to reach clearly defined, affluent and fully engaged audiences.

Ski resorts in the French Alps

7 RESORTS TOTALLING

26,851,000 ski lift station visitors in winter 2023/24

Affluent audiences

This affluent, engaged, and experience-seeking audience makes the French Alps an ideal location for brands targeting high-net-worth individuals, adventure enthusiasts, and luxury consumers.

25-55

core audience

young professionals, families, and corporate groups

18-30

younger demographic

often visits for group trips or ski festivals.

55+

retirees

also form a segment, particularly in quieter, high-end resorts.

Income and profession

The majority of travellers in the French Alps are middle to high- income earners – often professionals, executives, entrepreneurs, or business owners seeking a luxurious escape.

Luxury travel

Luxury travellers, especially in resorts like Courchevel and Méribel, are drawn to the region’s premium amenities where ultra-high-net-worth individuals frequent.

Interests and lifestyle​

Visitor interests include sports, outdoor activities & adventure, luxury experiences, fine dining, spa treatments, premium fashion, ski gear, and tech!

Growing trends

Alongside Dutch, Belgian, German, Swiss, and Scandinavian visitors, there’s an increasing influx of luxury travellers from Russia, the Middle East, and China.

Reach affluent audiences at the most prestigious ski resorts in France.

Don't settle for ordinary.

Contact us today to enquire about booking your next campaign