2,904,107 AUDIENCE IMPACTS PER FORTNIGHT
An unmissable Times Square style Wraparound Digital Billboard at the heart of Birmingham City Centre. The new large-format digital billboard, named Birmingham Lights, is the first of its kind in the city and wraps around two sides of ‘The Square’ building in typical New York fashion on the busy corner of Bull Street and Corporation Street. Positioned opposite House of Fraser and Martineau Place, Birmingham Lights broadcasts standout advertising content in two different directions. With one side facing the route to Bullring Birmingham and Grand Central, and the other to Colmore Row and Snow Hill Station.
Featuring High Dynamic Range (HDR) technology and delivering the highest resolution LED display in Birmingham City Centre, the wraparound billboard can be utilised by advertisers as one continuous 96 sheet digital screen or as two separate 48 sheet digital screens, to provide the ultimate canvass for the very best creative marketing campaigns.
Birmingham Bullring • Selfridges Building • Grand Central Station • Birmingham Cathedral • Snowhill Station