Today (March 3) is World Wildlife Day and Elonex has teamed up with WWF and One Minute Briefs to show its support for the #WorldWithoutNature campaign.
#WorldWithoutNature is an annual campaign from the World Wildlife Federation which highlights that nature is in crisis.
High profile professional sport is also backing the campaign with teams removing nature from club badges to highlight the risk that nature loss presents to our planet. Many of those club badges are now being broadcast on Elonex billboards across the UK.
Global wildlife population sizes have plummeted by an average of 69 per cent since 1970. The UK has lost 70 per cent of ancient woodlands. Rivers are polluted and wildflower meadows are almost gone.
Find out more about the campaign here
Commenting on Elonex, Nick Entwistle of One Minute Briefs said:
“Myself and the WWF team are absolutely delighted with the results of the partnership with Elonex for this year’s campaign. The DOOH displays take the concept from purely social media-based and put it into the real world to provide maximum impact and reach. The team were a pleasure to work with and provided detailed specs and advice in order to create artwork quickly and efficiently. The large, vivid digital screens look incredible and really bring the designs to life in a striking way on World Wildlife Day.”
