16
Sep

Birmingham Giant Screen Promises Big Hits for Advertisers at the Rugby World Cup

With Birmingham preparing to host games in this year’s Rugby World Cup, Elonex Outdoor Media is giving local businesses the chance to advertise to huge watching audiences as rugby fever sweeps the city.

Elonex is set to install a Giant Outdoor Digital Screen in St Martin’s Square, which will be in location for the entire 6-weeks of the 2015 Rugby World Cup to show every live televised game from the tournament.

Kicking off on Friday 18th September with England taking on Fiji, the City Centre Giant Screen is sure to draw big crowds as Birmingham comes together to enjoy the 48 live games up to and including the World Cup Final on Saturday 31st October.

So with the city set to be alive with rugby fever, Elonex is once again providing local businesses with a unique opportunity to target one of world’s biggest sporting events by offering affordable digital advertising packages on the World Cup Giant Screen.

Digital advertising packages will be available before, during and after each game in the tournament as the crowds take in the action and soak up the atmosphere, whilst advertisers can even promote their brands on non-match days as the Giant Screen will play out all day and every day over the 6-weeks in one of Birmingham’s busiest thoroughfares.

In addition to St Martin’s Square, screens will be in place across Birmingham, including at Eastside Park (18-27 September), to show the Rugby World Cup; whilst a host of selected bars will also be broadcasting the action.

The Giant Rugby World Cup Screen and the advertising opportunities it presents comes shortly after Elonex facilitated a similar proposition for businesses at the 2015 Ashes Test Match at Edgbaston, and further strengthens the firms commitment as the region’s leading independent digital media specialists to support the Birmingham economy and help local companies to grow.

For further details, please contact our Digital Advertising Experts here